Entrepreneurial Roundtable featuring Charter Member Patrice Barber

Wednesday, February 6, 2013 - 11:00am - 1:00pm
Innovation Pavilion
9200 East Mineral Avenue Suite 390/310
Centennial 80112
United States
Complimentary for Charter Members
$10.00 for General Members
$17.00 for non-registrants and Non-Members
Five Keys to a Successful Product ( and Service) Launch

This workshop is designed for business owners, start-up leadership teams, and marketing professionals to gain insight to effective go to market strategies for product and service launches. The workshop will cover:
using inbound marketing to shorten sales cycles
key tactics to gain media attention in product launches
effective ways to monetize and measure ROI from media campaigns both online and offline.

The team at Taylor Made Emarketing will be sharing specific results and business to business B2B and businesss to consumer B2C examples of what works, new strategies that have significantly higher results with a lot less cost over traditional launch strategies, and common pitfalls to avoid.

Patrice Barber, CEO of Taylor Made Emarketing, national speaker and award winning business automation consultant has worked with over 35 Fortune 500 corporations and over 510 entrepreneurs. Having built and sold multiple start up operations, she is a frequent speaker at national entrepreneurial events, and is a guest lecturer at Denver University’s MBA program. She spends free time on several foundation boards, seeking exotic beaches, and climbing 14ers in the Colorado Rockies with her two sons and husband.

TME 's client base spans three continents with clients receiving winning strategies for inbound marketing, monthly content marketing services, and a SaaS platform with a complete analytics dashboard to track their website engagement, inbound marketing leads, and sales. Typically client’s experience 25%- 100 % increase in inbound lead generation.